CEEM Personalized Video Marketing for Customer Retention

Retention Campaigns

Video marketing is a powerful tool that can be used to increase customer retention. By creating and sharing engaging personalized videos, businesses can build relationships with their customers, educate them about their products or services, and encourage them to continue doing business with them.

The CEEM Personalised Video Marketing Platform is an ideal tool to help boost engagement and response from your video marketing retention campaigns. Here are just a few of the ways in which CEEM can help get your retention messaging out – at scale:

Segment your audience messaging and creative: Using the CEEM video campaign creation tool, it’s easy to rapidly create campaigns based on demographics, interests, behaviour, location, or even past purchases. CEEM allows you to rapidly create personalised videos at scale that are relevant to their interests and your business goals.
Create engaging videos: the CEEM platform can help you create engaging videos that are more likely to keep your audience’s attention. This includes using high-quality video, still product photography, testimonials and other interesting content, and a clear call to action.
Make it easy for your audience to take action: the CEEM video campaign creation tool can help you make it easy for your audience to take action after watching your video. This could include including a link to your website, a call to your sales team, linking to social media or even a way to sign up for your newsletter.
Track your results: Using CEEM Analytics can help you track your results so that you can see what’s working and what’s not. This will help you improve your campaigns over time.

By using the CEEM Personalised Video Marketing Platform, you can create personalised video marketing campaigns that are more likely to be successful – at scale, at speed.

Here are some other tips for using personalised video marketing for retention campaigns:

Create engaging videos. The most important thing to remember when creating video marketing content is to make sure that it is engaging. This means using high-quality video, interesting content, and a clear call to action. CEEM makes it easy – just use the CEEM Mobile App to create campaigns on the fly.
Personalise your videos. Well, we would say that, wouldn’t we. But – time after time – personalised videos have demonstrated that they are one of the best ways to boost engagement and retain customers. This means creating videos that are relevant to the interests of your target audience. You can do this by segmenting your audience and creating different videos for each segment.
Use video to build relationships. Video is a great way to build relationships with your customers. By sharing videos that directly addressed to your customer by name, are informative, educational, or entertaining, you can show your customers that you care about them and that you are interested in providing them with value.
Use video to educate your customers. Video is a great way to educate your customers about your products or services, new and old. The CEEM platform makes it easy to create videos that explain how your products or services work, helping your customers understand the value of what you offer.
Use video to encourage repeat business. Video is a great way to encourage repeat business. By creating videos that offer discounts, promotions, or other incentives, you can encourage your customers to come back for more.

By following these tips, and the CEEM Personalised Video Platform, you can use video marketing to create effective retention campaigns that will help you keep your customers coming back for more.

Sales Campaigns

Video marketing is a powerful tool that can be used to increase sales. Adding personalisation to the mix – and creators and businesses can connect with their audience on a deeper level, build relationships, and drive results.

CEEM’s Personalized Video Marketing platform makes it easy to create, send and analyse personalised, engaging videos – at scale.

Here are some of the benefits of using CEEM personalized video marketing for sales and marketing:

Increased engagement: Videos are a much more engaging form of content than text or images – adding in personalisation ensures campaigns capture and hold your audience’s attention. This is especially important for sales and marketing campaigns, where you need to quickly and effectively communicate your message.
Improved conversion rates: Personalized videos can help you improve conversion rates by providing more specific information and context about your products or services, directly to the end user….by name. This can help potential customers make informed decisions about whether or not to buy from you – whilst engaging on a more personal level.
Stronger relationships: Personalised videos not only perform better for sales response but can also help you build stronger relationships with your audience. By showing them that you care about them and that you are willing to invest in providing them with unique content and value. Numerous studies show this leads to increased loyalty and repeat business.
Increased brand awareness: Using the CEEM Video Marketing Platform enables unique, custom videos to be produced at scale – helping you increase brand awareness by exposing your brand to a wider audience – by name. These videos are then much more likely to be shared on social media and other channels than other forms of content.

If you are looking for a way to improve the effectiveness of your sales and marketing campaigns, then personalized video marketing is a great option. By using the CEEM Personalized Video Marketing Platform for all your video marketing needs, you can rapidly create and share engaging videos that can help you achieve your goals.

Here are some tips for creating effective personalized video marketing campaigns in support of sales and marketing objectives:

Start with a clear goal: What do you want to achieve with your personalized video marketing campaign? Do you want to increase brand awareness, generate leads, or drive sales? Once you know your goal, you can start planning your campaign.
Create high-quality videos: Your videos should be high-quality in terms of production value, content, and messaging. If your videos are low-quality, people will be less likely to watch them and take them seriously.
Target your audience: Who are you trying to reach with your videos? Make sure your videos are relevant to your target audience and that they are speaking to their needs and interests.
Promote your videos: Once you have created your videos, you need to promote them so that people can see them. Share them on social media, embed them on your website, and use other channels to get the word out.
Track your results: It is important to track the results of your video marketing campaigns so that you can see what is working and what is not. This will help you optimize your campaigns and improve your results over time.

By following these tips, you can create effective video marketing campaigns that will help you achieve your sales and marketing goals.

No matter what your budget or needs are, the CEEM Video Marketing Platform has the right plan for you and your business. CEEM can help you create and deliver engaging sales and marketing campaigns that can help you:

Increase brand awareness: Personalized video is a tremendously powerful way to increase brand awareness. By creating and sharing unique, engaging videos, businesses can reach a wider audience and introduce them to their brand.
Generate leads: Personalized video is also a great way to convert existing leads. By creating customer videos that are informative or educational, businesses can directly communicate with potential customers who are interested in learning more about their products or services.
Qualify leads: Creating personalized video at scale means videos can even be produced to qualify leads. By asking questions in your videos, you can get to know your potential customers better and determine if they are a good fit for your business.
Close deals: A personalized follow-up video, fully automated, can also be used to close deals. By sharing videos that demonstrate the value of your products or services, you can convince potential customers to buy from you.
Increase customer retention: Unique customer videos can also be used to increase customer retention. By creating videos that are relevant to the specific interests of your customers, you can build relationships with them and encourage them to continue doing business with you.

Don’t be afraid to contact the team at CEEM to get ideas and support on launching your next personalized video marketing campaign.

Service Campaigns

CEEM is a personalized video marketing platform that helps businesses create, personalize, and deliver high-quality video content at scale. It is a great option for businesses of all sizes that want to use personalized video to improve customer service.

The CEEM Personalized Video Platform offers a number of features that make it an exceptionally valuable tool for customer service marketing campaigns. These features include:

Personalisation: CEEM allows businesses to rapidly personalise their videos with customer data, such as name, location, or purchase history. This can help your business create a more unique and engaging customer experience.
Scalability: the CEEM video platform is designed to enable businesses of all sizes to scale personalised video campaigns. This means that your business can quickly and easily create and deliver high-quality, personalised video content to a large number of customers without having to invest in expensive equipment or software.
Analytics: CEEM Analytics provides your business with detailed analytics about all your video campaigns. This data can be used to track the performance of campaigns, identify trends, and optimize future campaigns.

Overall, CEEM is a powerful personalised video marketing platform that can help businesses improve customer service. By using the CEEM platform, you can create, personalise, and deliver high-quality video content at scale. This can help you build stronger relationships with your customers and prospects, resolve issues more quickly, and improve customer satisfaction.

Here are some specific examples of how CEEM personalised videos can be used to improve customer service through the rapid creation, management and distribution of personalised video campaigns:

Product demonstrations: Businesses can use CEEM to create product demonstrations that show customers how to use their products. Videos can be personalised down to name, model purchased, purchase location, retailer warranties and more. This can be a great way to pre-emptively answer frequently asked questions and resolve issues before they even happen.
How-to videos: Using CEEM, it’s easy to create multi-variant how-to videos that show customers how to do things, such as set up their product, use a feature, or troubleshoot an issue. This can be a great way to provide self-service support and reduce the number of customer service requests.
Testimonial videos: Businesses can use CEEM to create testimonial videos from satisfied customers. This can be a great way to build trust and credibility with potential customers.
Behind-the-scenes videos: A great tool to retain and engage customers is to use the CEEM platform to create behind-the-scenes videos that give customers a sneak peek at new products or services, new advertising campaigns and more. Sending personalised videos, for example, addressed directly to the customer by a product manager or senior leader can help customers connect with businesses on a deeper level and build relationships.

By using CEEM, your business can improve customer service in a number of ways. By increasing engagement, improving satisfaction, reducing costs, and increasing brand awareness, personalised video marketing can help your business provide better customer service – helping retain customers and convert new ones.

Personalised video marketing can help customer service marketing campaigns in a number of ways. Here are some of the most common benefits:

Increased engagement: Videos are a more engaging form of content than text or images, personalised videos even more so as they can really help you capture and hold your audience’s attention. This is especially important for customer service campaigns, where you need to quickly and effectively communicate your message, usually to specific individuals.
Improved customer satisfaction: Personalised videos sent directly via email or SMS can help you improve customer satisfaction by providing a more personal and engaging way to communicate with your customers. This can help you resolve issues more quickly and easily, and it can also help you build stronger relationships with your customers.
Reduced costs: Using the CEEM Personalised Video Platform enables the rapid creation of videos at speed and scale – helping you reduce costs by providing a more efficient and effective way to communicate with your customers. For example, you can use personalised videos to provide specific model and version product demonstrations, answer frequently asked questions relevant directly to specific products or services, or even resolve customer issues. This can free up your customer service team to focus on more complex issues, and it can also help you save money on staffing costs.
Increased brand awareness: Personalised videos help you increase brand awareness by exposing your brand to a wider audience via directed, specific video messaging. This is because videos are more likely to be shared on social media and other channels than other forms of content.

If you are looking for a way to improve the effectiveness of your customer service marketing campaigns, then personalised video marketing is a great option.

By using CEEM personalised video marketing, you can create and share engaging videos that can help you achieve your goals. Why not Contact Us to find out how CEEM can help your Customer Service Team?

Onboarding Campaigns

The CEEM Personalised Video Marketing platform offers Customer Onboarding teams a very powerful tool that can be used to improve customer onboarding campaigns in a number of ways. Here are some of the benefits:

Increased engagement: Personalised videos are a much more engaging form of content than text or images, so they can help you capture and hold your audience’s attention. This is especially important for customer onboarding campaigns, where you need to quickly and effectively communicate your message to new customers, who are perhaps unfamiliar with new products or services.
Improved product and service understanding: CEEM personalised videos can help customers understand your product or service far better than text or images. This is because videos can show customers how to use your product or service in a real-world context.
Reduced costs: CEEM’s easy to use multi-variants campaign creation stools ensure your videos can help you reduce costs by providing a more efficient way to onboard customers. For example, you can use videos to provide product demonstrations by specific model or variant, answer frequently asked questions, or even resolve customer issues. This can free up your customer service team to focus on more complex issues, and it can also help you save money on staffing costs.
Increased brand awareness: CEEM personalised videos can help you increase brand awareness by exposing your brand to a wider audience – identified by name directly in the video. This has the added benefit of frequently being shared on social media and other channels than other forms of content.

CEEM personalised video marketing offers a number of features that make it a valuable tool for customer onboarding campaigns. These features include:

Personalisation: CEEM allows you to rapidly and easily personalise your videos with customer data, such as name, email address, or purchase history. This can help you create a more personalised and engaging customer experience.
Scalability: CEEM is designed to scale with businesses of all sizes. This means that you can create and deliver high-quality personalised video content to a large number of customers without having to invest in expensive or complicated equipment or software.
Analytics: Every CEEM plan comes with CEEM Analytics which provides you with detailed insights about your video campaigns. This data can be used to track the performance of campaigns, identify trends, and optimize future campaigns.

In short, CEEM personalised video marketing is a powerful tool that can help you improve customer onboarding. By using CEEM, you can create, personalise, and deliver high-quality video content at scale. This can help you build stronger relationships with your customers, resolve issues more quickly and easily, and improve customer satisfaction.

Here are some specific examples of how CEEM video marketing can be used to improve customer onboarding:

Product demonstrations: You can use CEEM to create product demonstrations that show customers how to use your products – up to and including the specific make and model of the product they’ve just purchased. This can be a great way to pre-emptively answer frequently asked questions and resolve issues before they even happen.
FAQ videos: You can use CEEM to create FAQ videos that answer frequently asked questions (FAQs). This can save your customer service team time and help customers get the answers they need quickly and easily.
How-to videos: You can use CEEM to create personalised how-to videos that show customers how to do things, such as set up your product, use a feature, or troubleshoot an issue. This can be a great way to provide self-service support and reduce the number of customer service requests.
Testimonial videos: You can use CEEM to create testimonial videos from other satisfied customers. This can be a great way to build trust and credibility with potential customers.

By using the CEEM Personalised Video Marketing Platform you can improve customer onboarding quickly and easily. By increasing engagement, improving understanding, reducing costs, and increasing brand awareness, video marketing can help you provide better customer onboarding and grow your business.

Advertising Campaigns

The CEEM Personalised Video Marketing Platform is a powerful tool that can be used to deliver exceptionally effective video advertising campaigns. Here are some of the benefits:

Increased engagement: Personalised videos are a more engaging form of content than text or images, so they can help you capture and hold your audience’s attention. This is especially important for advertising campaigns, where you need to quickly and effectively communicate your message.
Improved conversion rates: Unique, personalised videos are, by their nature, highly targeted and can help you improve conversion rates by providing more information and context about your products or services. This can help potential customers make informed decisions about whether or not to buy from you.
Stronger relationships: CEEM’s personalised videos can help you build stronger relationships with your audience by showing them that you know about them, care about them and that you are willing to invest in providing them with value. This can lead to increased loyalty and repeat business.
Increased brand awareness: Unique, customised videos can help you increase brand awareness by exposing your brand to a wider audience. This is because videos are more likely to be engaged with and shared on social media and other channels than other forms of content.

Alongside the almost self-evident benefits of personalised video marketing, the CEEM Personalised Video Marketing Platform offers a number of features that make it a valuable tool for producing personalised video advertising campaigns. These features include:

Personalisation: the CEEM platform enables you to personalise your videos with customer data, such as name, purchase location, unique promotional offer or purchase history. This can help you create a more personalised and engaging customer experience.
Scalability: CEEM has been designed from day 1 to scale with businesses of all sizes. This means that you can create and deliver high-quality personalised video content to a large number of customers without having to invest in expensive or complicated equipment or software.
Analytics: all CEEM plans come with CEEM Analytics which provides you with detailed insights about your video campaigns. This data can be used to track the performance of campaigns, identify trends, and optimize future campaigns.

Overall, CEEM personalised video marketing is a powerful tool that can help you improve your advertising campaigns.

Here are some specific examples of how CEEM video marketing can be used to improve advertising campaigns:

Product demonstrations: You can use CEEM to create product demonstrations that show customers how to use your products. This can be a great way to answer frequently asked questions and resolve issues before they even happen.
Testimonial videos: You can use CEEM to create testimonial videos from satisfied customers. This can be a great way to build trust and credibility with potential customers.
Behind-the-scenes videos: You can use CEEM to create behind-the-scenes videos that give customers a behind-the-scenes look at your company. This can help customers connect with you on a deeper level and build relationships.
Explainer videos: You can use CEEM to create explainer videos that explain your products or services in a clear and concise way. This can be a great way to educate potential customers and help them make informed decisions.
Case study videos: You can use CEEM to create case study videos that showcase how your products or services have helped other businesses. This can be a great way to build trust and credibility with potential customers.

By using CEEM personalised video marketing, you can improve your advertising campaigns in a number of ways. By increasing engagement, improving conversion rates, building stronger relationships, and increasing brand awareness, personalised video marketing can help you achieve your advertising goals.

Get in touch with our Client Support team to see how we can help you.

One Platform, Many Uses

Retention Campaigns

Sales Campaigns

Service Campaigns

Onboarding Campaigns

Advertising Campaigns

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